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The Verge reports Google / Xreal Aura glasses debut at $1,099 through year-end

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The Verge reports that Google and Xreal have announced the headset at $1,099 through the end of the year, down from a higher preorder price. The launch includes a range of XR experiences and updates to Google Photos.

Editorial illustration: Surprise: The Google Xreal glasses debut at a Meta-beating $1,099. WorksTogether editorial illustration, not an official image.

In short

  • Through year’s end, the Google glasses will sell for $180 less than the price Xreal originally announced.
  • The Xreal Aura has one of the widest fields of view for transparent glasses yet at 70 degrees diagonal, but that’s still not huge and transparent glasses have other tradeoffs .
  • Xreal and Google have just announced the headset costs $1,099 through the end of the year, down from the $1,279 that Xreal was charging for early preorders last month.
Date
Multiple virtual screens that just went on sale today
Price
$1,099 through the end of the year

What happened

The Verge reports that perhaps just as importantly, you no longer have to navigate a maze of reservations, preorders, and Founder’s Editions if you want to buy the new Google glasses (so long as you live in a launch country).

The Verge reports that Xreal and Google say that the headset will launch with over 150 “made-for-XR experiences,” some of which you can see in Google’s blog post and read about in Xreal’s press release, as well as new immersive films like Andy Serkis’s Nevatars and Galapagos: the Last Eden.

The Verge reports that Google also writes that Google Photos is getting an XR update: “This year, Google Photos will include a new spatial gallery that wraps your library around you.

Editorial illustration by WorksTogether, not an official image.

Why it matters

  • Pricing shift

    The Verge reports a price reduction to $1,099 through year-end, down from the earlier preorder price.

  • Launch content

    The Verge notes the headset will launch with over 150 made-for-XR experiences and new immersive films.

What we know

The Verge reports the Xreal Aura has a 70 degrees diagonal field of view.

The Verge reports you can buy the new Google glasses without navigating reservations if you live in a launch country.

What remains unclear

  • What are the exact dates beyond 'through the end of the year' for pricing and availability?
  • Which launch countries are eligible for the no-preorder path, and how many there are?
  • Specifics on how the XR experiences are distributed across platforms or devices beyond the stated items.

Related Tech News

Sources

  1. The Verge — Surprise: The Google Xreal glasses debut at a Meta-beating $1,099
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